GDPR Compliance

At Ikonn Media Group, we are committed to ensuring that all our email marketing practices comply with the General Data Protection Regulation (GDPR) and the Privacy and Electronic Communications Regulations (PECR). As a B2B-focused company, we prioritize protecting the personal data we process and ensure that our email marketing campaigns are carried out in accordance with applicable laws. This page outlines how we use and process your data for email marketing purposes and your rights under these regulations.

1.Email Marketing and Corporate Subscribers

Ikonn Media Group conducts B2B email marketing campaigns targeting business recipients, and as such, we operate within the legal framework provided by the Privacy and Electronic Communications Regulations (PECR). Under PECR, we are permitted to send marketing communications to corporate subscribers without prior consent. A corporate subscriber includes businesses and organizations, such as limited companies, LLPs, and government bodies.

We process business contact details for marketing purposes under this exemption, which allows us to communicate with individuals at these organizations without requiring explicit prior consent.

2.Processing Data Under Legitimate Interests

In accordance with the General Data Protection Regulation (GDPR), we process personal data for email marketing purposes based on legitimate interests. Legitimate interests provide a lawful basis for processing where the processing is necessary for the purpose of our business activities, provided that it does not override the rights and freedoms of individuals.

We consider the following when relying on legitimate interests:

  • The reasonable expectation of business professionals receiving marketing information relevant to their roles and industries.
  • The minimal impact on individual privacy, as our marketing activities are targeted at business roles and not personal or sensitive data.
  • The right of recipients to opt out of receiving further marketing communications at any time.

We take care to ensure that our marketing messages are relevant, targeted, and appropriate to business recipients, and we provide a clear and simple opt-out mechanism in every communication we send.

3.Data Collection and Use

In the course of our email marketing activities, we may collect and process the following types of data:

  • Business Contact Information: This may include the recipient’s name, job title, company name, corporate email address, and other relevant business information.
  • Email Engagement Data: We may collect data on how recipients interact with our emails (e.g., whether an email was opened or a link was clicked) to improve the effectiveness of our campaigns.

We do not process any personal data outside the scope of what is necessary to achieve our legitimate business interests in B2B marketing.

4.Your Rights

As a recipient of our B2B email marketing communications, you have several rights under the GDPR, including:

  • Right to Object: You have the right to object to the processing of your data for marketing purposes at any time. This can be done by opting out via the unsubscribe link included in all of our email communications or by contacting us directly.
  • Right to Access: You have the right to request access to the personal data we hold about you. We will provide this information in accordance with GDPR requirements.
  • Right to Rectification: If you believe the data we hold about you is inaccurate or incomplete, you can request that we correct it.
  • Right to Erasure: You have the right to request the deletion of your personal data, provided there is no overriding legal requirement for us to retain it.
  • Right to Restriction: You can request that we restrict the processing of your data in certain circumstances.

To exercise any of these rights, or for further inquiries about how we process your personal data, please contact us at hello@ikonn.media.

5.Data Retention

We retain your business contact information for as long as necessary to fulfill the purposes of our email marketing campaigns or until you opt out of receiving further communications. After this period, or upon your request for erasure, we will securely delete or anonymize your data.

6.Data Security

We implement appropriate technical and organizational measures to protect the personal data we process from unauthorized access, disclosure, alteration, or destruction. These measures include data encryption, access controls, and regular security reviews of our systems.

7.Opting Out of Marketing Communications

We respect your right to opt out of receiving our marketing communications. Each email we send includes an easy-to-use “unsubscribe” link that allows you to stop receiving further emails from us. You may also contact us directly at hello@ikonn.media to request removal from our mailing list.

Please note that opting out of marketing communications does not affect any ongoing services or contractual agreements you may have with Ikonn Media Group.

8.Changes to Our GDPR Compliance Policy

Ikonn Media Group reserves the right to update this GDPR compliance policy from time to time. Any changes will be posted on this page, and we encourage you to review it periodically to stay informed of how we are protecting your data.

9.Contact Information

For any questions or concerns about this GDPR Compliance Policy or how we process your data, please contact us at:

Ikonn Media Group
145 City Road
London EC1V 1AZ
Email: hello@ikonn.media

Contact